PRIORITIZING GROWTH STRATEGIES
PRIORITIZING GROWTH STRATEGIES
- It makes no sense to try to get more when you are not optimizing what you’ve already got. I’ll repeat that: It. Makes. No. Sense.
- The genius of a great business is a maniacal focus on the customer and his outcomes, frustrations, and success.
- Sustainable growth requires two things: keeping the customers you’ve got, and adding new ones.
- Mastery = Practicing the right thing in an effort to get better. When the training stops, sodoes the progress. Candidly, I have found that I am not talented or smart enough to be unprepared.
- Increasing revenue and sabotaging profits is a formula for poor.
- Optimize before you maximize.
- Getting big is the result of success. Success is not the result of getting big. One of yourjobs is to carefully consider the various strategies available to you for growing yourbusiness. Lurching for the “more leads” lever is rarely the best or most effective alternative.
- Developing a strategy to grow revenue is important, but growing revenue without growing profits and cash flow is dumb. Successful businesses have figured out how to do both.
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